Abstract
In order to solve environmental problems, a transition from conventional business to environmentally conscious business (eco-business) is urgently needed. Support for finding eco-business ideas will help to promote this transition. As a step in this direction, this paper takes an approach that provides a business designer with general rules and prerequisites extracted from existing eco-businesses. This paper collects 130 examples of eco-businesses in Japan and then investigates and classifies them to develop general guidelines and checklists for success. As a result, four kinds of customer value provided by eco-businesses, eight rules that couple the the reduction of environmental load of society with the four customer values, and eight rules for cutting business costs are derived. A tool for planning a new eco-businesses is also proposed.
| Original language | English |
|---|---|
| Pages (from-to) | 252-263 |
| Number of pages | 12 |
| Journal | International Journal of Automation Technology |
| Volume | 6 |
| Issue number | 3 |
| Publication status | Published - 2012 May |
Keywords
- Case data base
- Customer value
- Design support tool
- Eco-business
- Success factors
ASJC Scopus subject areas
- Mechanical Engineering
- Industrial and Manufacturing Engineering