Mobile Agent Platform Supports to e-Marketing

Ying Hong Wang*, Qun Jin, Shih Wel Kao, Huei Yuan Chan

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Due to the popularization of Internet and World Wide Web (WWW), the limitation of distance and region are broken for business behaviors. At same time, E-Commerce becomes one of the most important applications on Internet E-Commerce can help a company or enterprise to extend its trading area to unlimited space. Some techniques and facilities are proposed to enhance E-Commerce applications. Agent technique is one of the important technologies developed to support the Internet applications. Especially, the Internet and WWW technologies broken the limitation of space of enterprise marketing, and the agent techniques solve the problems of temporality. Because of when the users are off-line, the agents are still active in the world of computer network and play the role of their users. In this paper, agents and mobile agents mechanism are proposed for electronic marketplaces. There are some researching issues will be discussed. They include the platform of mobile agents, the types and classifications of agents and mobile agents, authentication and security facilities, and so on. Based on this architecture of E-marketplace, the applications of E-commerce will be more effective, easier to develop, and more creating the marketing of business.

Original languageEnglish
Title of host publication11th Golden West International Conference on Intelligent Systems 2002, ICIS 2002
EditorsAdel S. Elmaghraby, Robert Dees
PublisherThe International Society for Computers and Their Applications (ISCA)
Pages143-148
Number of pages6
ISBN (Electronic)9781618395733
Publication statusPublished - 2002
Externally publishedYes
Event11th Golden West International Conference on Intelligent Systems, ICIS 2002 - Boston, United States
Duration: 2002 Jul 182002 Jul 20

Publication series

Name11th Golden West International Conference on Intelligent Systems 2002, ICIS 2002

Conference

Conference11th Golden West International Conference on Intelligent Systems, ICIS 2002
Country/TerritoryUnited States
CityBoston
Period02/7/1802/7/20

Keywords

  • Agent
  • Aglet
  • asymmetric cipher
  • Authentication
  • E-commerce
  • Mobile agent

ASJC Scopus subject areas

  • Artificial Intelligence
  • Computer Science Applications
  • Signal Processing
  • Control and Systems Engineering

Fingerprint

Dive into the research topics of 'Mobile Agent Platform Supports to e-Marketing'. Together they form a unique fingerprint.

Cite this