TY - GEN
T1 - Present state of Kansei engineering in Japan
AU - Nagasawa, Shinya
PY - 2004/12/1
Y1 - 2004/12/1
N2 - Regarding to products and services, feelings and Kansei of humans are more often considered. Manufacturers analyze and grasp Kansei of users and adapt functions and specifications of products to Kansei. In this paper, the Kansei and business are discussed. Especially while referring to Kansei itself, and their recent trends, the author took a general view of them in relation to sensory evaluation, from the view points of the author.
AB - Regarding to products and services, feelings and Kansei of humans are more often considered. Manufacturers analyze and grasp Kansei of users and adapt functions and specifications of products to Kansei. In this paper, the Kansei and business are discussed. Especially while referring to Kansei itself, and their recent trends, the author took a general view of them in relation to sensory evaluation, from the view points of the author.
KW - Business
KW - Kansei
KW - Management
KW - Marketing
UR - http://www.scopus.com/inward/record.url?scp=15744404649&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=15744404649&partnerID=8YFLogxK
U2 - 10.1109/ICSMC.2004.1398319
DO - 10.1109/ICSMC.2004.1398319
M3 - Conference contribution
AN - SCOPUS:15744404649
SN - 0780385667
T3 - Conference Proceedings - IEEE International Conference on Systems, Man and Cybernetics
SP - 333
EP - 338
BT - 2004 IEEE International Conference on Systems, Man and Cybernetics, SMC 2004
T2 - 2004 IEEE International Conference on Systems, Man and Cybernetics, SMC 2004
Y2 - 10 October 2004 through 13 October 2004
ER -