Reliability verification of search engines' hit counts: How to select a reliable hit count for a query

Takuya Funahashi*, Hayato Yamana

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contribution

10 Citations (Scopus)

Abstract

In this paper, we investigate the trustworthiness of search engines' hit counts, numbers returned as search result counts. Since many studies adopt search engines' hit counts to estimate the popularity of input queries, the reliability of hit counts is indispensable for archiving trustworthy studies. However, hit counts are unreliable because they change, when a user clicks the "Search" button more than once or clicks the "Next" button on the search results page, or when a user queries the same term on separate days. In this paper, we analyze the characteristics of hit count transition by gathering various types of hit counts over two months by using 10,000 queries. The results of our study show that the hit counts with the largest search offset just before search engines adjust their hit counts are the most reliable. Moreover, hit counts are the most reliable when they are consistent over approximately a week.

Original languageEnglish
Title of host publicationCurrent Trends in Web Engineering - 10th International Conference on Web Engineering, ICWE 2010 Workshops, Revised Selected Papers
Pages114-125
Number of pages12
DOIs
Publication statusPublished - 2010
Event10th International Conference on Web Engineering, ICWE 2010 - Vienna, Austria
Duration: 2010 Jul 52010 Jul 9

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume6385 LNCS
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Conference

Conference10th International Conference on Web Engineering, ICWE 2010
Country/TerritoryAustria
CityVienna
Period10/7/510/7/9

Keywords

  • hit count
  • information retrieval
  • reliability
  • search engine
  • trustworthiness

ASJC Scopus subject areas

  • Theoretical Computer Science
  • Computer Science(all)

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