Theoretical paradigms, issues, and debates

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	The SAGE Handbook of International Marketing
Publisher	SAGE Publications Inc.
Pages	3-12
Number of pages	10
ISBN (Electronic)	9780857021007
ISBN (Print)	9781412934282
DOIs	https://doi.org/10.4135/9780857021007.n1
Publication status	Published - 2009 Jan 1
Externally published	Yes

ASJC Scopus subject areas

@inbook{0d56ad571bb948c3b0cf43b46fe34284,

title = "Theoretical paradigms, issues, and debates",

author = "Masaaki Kotabe and Kristiaan Helsen",

year = "2009",

month = jan,

day = "1",

doi = "10.4135/9780857021007.n1",

language = "English",

isbn = "9781412934282",

pages = "3--12",

booktitle = "The SAGE Handbook of International Marketing",

publisher = "SAGE Publications Inc.",

}

TY - CHAP

T1 - Theoretical paradigms, issues, and debates

AU - Kotabe, Masaaki

AU - Helsen, Kristiaan

PY - 2009/1/1

Y1 - 2009/1/1

UR - http://www.scopus.com/inward/record.url?scp=84949794989&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84949794989&partnerID=8YFLogxK

U2 - 10.4135/9780857021007.n1

DO - 10.4135/9780857021007.n1

M3 - Chapter

AN - SCOPUS:84949794989

SN - 9781412934282

SP - 3

EP - 12

BT - The SAGE Handbook of International Marketing

PB - SAGE Publications Inc.

ER -