What's going on in search engine rankings?

Yasuaki Yoshida*, Takanori Ueda, Takashi Tashiro, Yu Hirate, Hayato Yamana

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contribution

6 Citations (Scopus)

Abstract

Many people use search engines every day to retrieve documents from the Web. Although the social influence of search engine rankings has become significant, ranking algorithms are not disclosed. In this paper, we have investigated three major search engine rankings by analyzing two kinds of data. One is the weekly ranking snapshots of top 250 Web pages we collected for almost one year by submitting 1,000 pre-selected queries; the other comprises back-linked Web pages gathered by our own Web crawling. As a result, we have confirmed that (1) several top 10 rankings are mutually similar, however, the following ranked Web pages are almost different, (2) ranking transitions have their own characteristics, and (3) each search engine's ranking has its own correlation with the number of back-linked Web pages.

Original languageEnglish
Title of host publicationProceedings - 22nd International Conference on Advanced Information Networking and Applications Workshops/Symposia, AINA 2008
Pages1199-1204
Number of pages6
DOIs
Publication statusPublished - 2008
Event22nd International Conference on Advanced Information Networking and Applications Workshops/Symposia, AINA 2008 - Gino-wan, Okinawa, Japan
Duration: 2008 Mar 252008 Mar 28

Publication series

NameProceedings - International Conference on Advanced Information Networking and Applications, AINA
ISSN (Print)1550-445X

Conference

Conference22nd International Conference on Advanced Information Networking and Applications Workshops/Symposia, AINA 2008
Country/TerritoryJapan
CityGino-wan, Okinawa
Period08/3/2508/3/28

ASJC Scopus subject areas

  • Engineering(all)

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