An online survey with a large sample-size: A case of the survey for demonstrators after the Great East Japan Earthquake

Kikuko Nagayoshi, Mitsuru Matsutani, Naoto Higuchi

研究成果: Review article査読

1 被引用数 (Scopus)

抄録

This research examines the validity of an online survey that focuses on respondents with the rare experience. We use the case of the survey for demonstrators against Japan's nuclear and security policies. An online survey is a simple and inexpensive method to gain access to a large group of potential respondents. However, studies have found that samples can be biased regarding age and education and thus provide inaccurate results. In this research, we illustrate how we address these issues and whether the results of our online survey are different from those of two mail surveys (one using a random sampling method and the other using a probability sampled panel). Results show that while the respondents in the online survey are biased regarding age and education, the same is true for respondents to the mail survey using the random sampling method. The three types of surveys do not largely differ in the distributions of attitudes and their correlations. A larger sample size might weaken its selection bias. These results mitigate negative views of online surveys.

本文言語English
ページ(範囲)145-158
ページ数14
ジャーナルSociological Theory and Methods
35
1
DOI
出版ステータスPublished - 2020

ASJC Scopus subject areas

  • 社会科学(その他)
  • 社会学および政治科学

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