Analysis of purchase history data based on a new latent class model for RFM analysis

Business & Economics

• Analysts 8%
• Assignment 9%
• Clustering 9%
• Clustering Approach 14%
• Customer Analysis 15%
• Customer Loyalty 9%
• Customer Retention 11%
• Customer Segmentation 13%
• Customization 10%
• Latent Class 40%
• Latent Class Model 100%
• Latent Semantic Analysis 16%
• Machine Learning 13%
• Marketing 9%
• Purchase 47%
• Purchase Behavior 11%
• Retail 11%
• Scoring 22%
• Simulation Analysis 12%

Social Sciences

• customer 63%
• data analysis 5%
• Group 1%
• history 39%
• information technology 4%
• interpretation 4%
• learning 2%
• loyalty 6%
• marketing 5%
• purchase 66%
• segmentation 7%
• semantics 5%