Brand and country-of-origin effect on consumers' decision to purchase luxury products

Bruno Godey^*, Daniele Pederzoli, Gaetano Aiello, Raffaele Donvito, Priscilla Chan, Hyunjoo Oh, Rahul Singh, Irina I. Skorobogatykh, Junji Tsuchiya, Bart Weitz

^*この研究の対応する著者