Global Marketing Innovation in Consumer Banking: Japan

Kenneth A. Grossberg^*

^*この研究の対応する著者

研究成果: Article › 査読

本文言語	English
ページ（範囲）	4-10
ページ数	7
ジャーナル	International Journal of Bank Marketing
巻	9
号	5
DOI	https://doi.org/10.1108/EUM0000000001463
出版ステータス	Published - 1991 5月 1
外部発表	はい

ASJC Scopus subject areas

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