Interpreting value creation model by case-based decision theory

Hiroki Takahashi*, Nariaki Nishino, Takenaka Takeshi, Ryuichiro Ishikawa


研究成果: Conference article査読

5 被引用数 (Scopus)


Service value is affected by providers, receivers, and/or its environment. To that, value creation model (Ueda et al. 2008) could provide us deep insights on an issue of how to synthesize value. In the meantime, traditional decision theory is not enough to address such a value issue. This is mainly because decision theory is constructed on a probability basis. It implies that the theory cannot deal with co-creating situations and is not intrinsically appropriate for analyzing service decision problems. On the other hand, Gilboa and Schmeidler (1995) proposed Case-based Decision Theory, which describes decision-making in a human's inductive manner. In this paper, as a case of service decision problems, we discussed value creation model from the viewpoint of Case-based Decision Theory.

ジャーナルProcedia CIRP
出版ステータスPublished - 2020
イベント13th CIRP Conference on Intelligent Computation in Manufacturing Engineering, CIRP ICME 2019 - Naples, Italy
継続期間: 2019 7月 172019 7月 19

ASJC Scopus subject areas

  • 制御およびシステム工学
  • 産業および生産工学


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