South America's free trade gambit

Masaaki Kotabe; Maria Cecilia Coutinho De Arruda

South America's free trade gambit

Masaaki Kotabe, Maria Cecilia Coutinho De Arruda

研究成果: Article › 査読

2 被引用数 (Scopus)

抄録

Thanks to MERCOSUR, some U.S. companies are finding marketing opportunities in the Southern Hemisphere.

本文言語	English
ページ（範囲）	39
ページ数	1
ジャーナル	Marketing Management
巻	7
号	1
出版ステータス	Published - 1998 3月
外部発表	はい

ASJC Scopus subject areas

ビジネスおよび国際経営
マーケティング

他のファイルとリンク

引用スタイル

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abstract = "Thanks to MERCOSUR, some U.S. companies are finding marketing opportunities in the Southern Hemisphere.",

author = "Masaaki Kotabe and {Coutinho De Arruda}, {Maria Cecilia}",

year = "1998",

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language = "English",

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pages = "39",

journal = "Marketing Management",

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AU - Kotabe, Masaaki

AU - Coutinho De Arruda, Maria Cecilia

PY - 1998/3

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AB - Thanks to MERCOSUR, some U.S. companies are finding marketing opportunities in the Southern Hemisphere.

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South America's free trade gambit

抄録

ASJC Scopus subject areas

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